Gender Issues in Our Society Research Paper Example | Topics and Well Written Essays - 2000 words

Gender Issues in Our Society - Research Paper Example â€Å"As regards the individual nature, the woman is defective and misbegotten, for the active power of the male seed tends to the production of a perfect likeness in the masculine sex; while the production of a woman comes from defect in the active power.† Thomas Aquinas. All because Eve disobeyed God, all women were meant to be doomed for eternity. Was it fair that they suffered because of another person’s actions? â€Å"And a man will choose†¦any wickedness, but the wickedness of a woman†¦Sin began with a woman and thanks to her we all must die.† Ecclesiasticus, 25:18, 19 &33. Women had to fight and struggle to be where they are today, and yet they still have so much further to go. In the harsh reality of it all, I feel as though men will always be seen as superior, and will always overpower women. Gender is one of the universal dimensions on which status differences are based. Since the beginning of time, women have held a lower status than men. Ano ther thing is that our society and the media, as well as entertainment sources, feed into and off of the male gender. We have to think back to realize that we all evolved from the man first off. This probably why God is thought to be a man, and all other rulers are to be men as well. That is one reason our society is more favorable towards the male gender. Since day one we have looked up to and respected man. Everything is referred to in the sense of the man. Let's use the Ten Commandments as an example. Are they biased as well? As stated in the Third Commandment, â€Å"You shall not take the name of the Lord your God in vain, for the Lord will not hold him guiltless who takes His name in vain.†

Analysis of the Various Marketing Channels Term Paper

Analysis of the Various Marketing Channels - Term Paper Example For a marketing channel to be effective, it requires that proper communication is effectively done to avoid poor communication. Communication involves advertising, promotions; electronic-mail, telephone conversations and complaints follow up. To be able to design an effective marketing channel, it is imperative that the business analyze customer needs, set up objectives and also be able to evaluate alternative marketing channels for their organization. In the traditional retail business wholesalers, distributors, retailers, and the consumers are all involved in the transferring process. Storage and shipping is an important aspect of the marketing channel and it takes place at every level of the distribution channel. It is usually facilitated by players such as warehouse agents and freight carriers. Another aspect of the retail business involves the services that are given to the customer and such activities include providing them with adequate information, training them on all aspects of the product, fulfilling any statutory and legal requirements and facilitation of credit services for the customers (Hennig-Thurau and Hansen 2000). Morrison's company was founded in 1899 by William Morrison. It began as a single egg and butter stall in Bradford, West Yorkshire. This company is one of the largest food retailer supermarkets with 375 stores. It mainly deals with food and groceries. Though big, it does not offer its customers an online shopping service which is crucial for the expansion of the business. In addition, it has yet to venture into the financial services market that is essentialThis Company is said to have the same prices in all its stores and this has made it win their customers loyalty. Since it has a relatively small size and regional focus. It promotes most of its own products through using its Farmers, Boy, and product subsidiaries. By the use of the wholesale model, this has proved to be the focal point in generating the company's profits while at the same time, it has maintained low prices. The company depends on its own subsidiaries to provide products and packagings to all its stores.T hey also have their own manufacturing facility which is unique to suit their market. The Morrison's company lays its emphasis on freshness, quality, provenance, in-store production, in-season food and their expression of their deep understanding of food. (Hennig-Thurau and Hansen 2000). The company operates its own manufacturing plant and it does its own distribution because all these channels are well integrated. In this company, they match the retail opening hours in all their stores. This chain of supermarkets also focuses on selling fresh food and also offers an employee discount scheme. Promotional offers are used like "half price "rather than "buy one get one free".